Fitness

HOW I STARTED MY VIRTUAL FITNESS BUSINESS | online group fitness instructor

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Hey everybody! Today I’m breaking down how I started my virtual fitness business as an online group fitness instructor. If you want to know more specific tips, check out my Teaching Tips playlist!

MENTIONS //
Building a Story Brand | https://amzn.to/3Ea1Xop

MORE TEACHING TIPS //
https://www.youtube.com/playlist?list=PLZAvg_Upi09YcxuFEjbN75LQ9qbrpxeua

WORK WITH ME //
https://www.justinaercole.com

FOR BUSINESS INQUIRIES //
justinaercoletraining@gmail.com

CERTIFICATIONS //
NASM CPT | https://www.nasm.org/become-a-personal-trainer
NASM CNC | https://www.nasm.org/continuing-education/certified-nutrition-coach
PN LEVEL 1 | https://lnk2.io/wmB7FfN
CFSC LEVEL 1 | https://cfsc.inspire360.com/?aff=104
TRX | https://www.trxtraining.com/products/digedu-stc

SOCIAL //
instagram | https://www.instagram.com/justinaercole/?hl=en
tik tok | https://www.tiktok.com/@justinaercole?lang=en
spotify | https://open.spotify.com/user/1214607698?si=0dWcIvNIRxO8Fsw7O0zRhQ

SHOP MY AMAZON STORE //
https://www.amazon.com/shop/justinaercole?isVisitor=true
**As an Amazon Associate I earn from qualifying purchases.**

MUSIC //
Music by Mark Generous – Meganne – https://thmatc.co/?l=E95C6AE1

DISCLAIMER //
Although I am a certified trainer and nutrition coach, these are my opinions and this is not medical advice. Please consult individually with a health professional for specific health advice. Some links may be affiliate links in which I earn a small percentage of sales. It costs nothing additional to the consumer.

#virtualfitness #onlinefitness #fitnessinstructor

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34 comments

@FitnessHealthDiary40 December 18, 2024 - 5:21 pm
O see you
@angelxo22 December 18, 2024 - 5:21 pm
I'm so happy I found your channel! Just curious what camera you use for your videos? :)
@shavonemiller4367 December 18, 2024 - 5:21 pm
Which platform do you use to do online classes?
@muscles_not_included December 18, 2024 - 5:21 pm
hello, love the video. i need help understanding the LLC and business side. whats exactly needed to start my official business? thank you
@dennisfromthegym December 18, 2024 - 5:21 pm
Very helpful video, thank you for making it!
@Ryan-lo8xf December 18, 2024 - 5:21 pm
Great video, clear and concise. 3 part Question for you. With your On Demand offers: how does that schedule work? Do clients pay you a subscription and just sign up for a session randomly? How does that affect your schedule? Or is there any requirement on a notice (e.g. a text the day before). Also ! What is the name of your business and IG handle !? Thank you !🙏🏼
@limitlesshealthmovement December 18, 2024 - 5:21 pm
Very helpful and I think you’re inspiring!! Glad I found this video randomly, I’ll follow for more!!
@dancetherapystudio December 18, 2024 - 5:21 pm
Thank you so much for your videos. What platform do you use for your on demand videos? Its overwhelming to decide with what platform provider to go with especially when starting out. Thank you ❤
@frankallen5881 December 18, 2024 - 5:21 pm
Frank 💯
@anshverma1815 December 18, 2024 - 5:21 pm
Thank you very much 👍
@ibladyj7 December 18, 2024 - 5:21 pm
This was so enlightening and transparent thank you! What you said about your relationship with money is oddly very very helpful to me!😊
@jawadsheikh4422 December 18, 2024 - 5:21 pm
Ih
@Jaywayy98 December 18, 2024 - 5:21 pm
Would you ever sit down with someone & help them build their online fitness business?
@michellesmirnova4471 December 18, 2024 - 5:21 pm
The idea with different tiers sounds really good! I have been considering joining the FITT club but, because of the prize (it’s a great prize! I just have a low income right now) and the fact that it would be difficult for me to come to the live classes (partially due to not being American so time zones and partially due to my own schedule being pretty hectic), I still haven’t done it

The tiers would be exactly what I needed, and I’m sure I’m not the only one who feels that way! I hope you can get to a place in your business where that’s a possibility, but either way I very much admire your business and will continue supporting you in whatever way I can ❤
@Rebeccaac December 18, 2024 - 5:21 pm
I'd also love to know how trainers/coaches/instructors manage health insurance, the NY state marketplace is outrageously expensive for most plans. Almost twenty years ago when I got my yoga teaching certification I was advised to get hired at Equinox because you could get healthcare if you taught 5 classes a week but it was a very competitive audition system (you had to be a member then get referred by your yoga teacher) and I'm a therapeutic-focused teacher so I didn't think it would be a fit anyway. Times have changed so much since then!
@denverpilatesgirl December 18, 2024 - 5:21 pm
I have my on demand platform but struggling to get people signed up via advertising. Any suggestions?
@innerathletemi December 18, 2024 - 5:21 pm
Thank you so much for this terrific video! I am also a personal trainer have a very similar cert path as you. I currently work with clients one-on-one in a studio but I have been looking for how I can scale (and also stop working weekends and maybe eventually weekends 😆). I am so inspired by your idea and I really appreciate you sharing all this! Additionally, I also use a simple spreadsheet - I’ve looked into other very popular brands of tracking finances and the cost was simply too outrageous to justify it. Simplicity rules sometimes! Thanks again! 😊
@arugulaburglar December 18, 2024 - 5:21 pm
Really looking forward to the future of your 'On Demand' platform.
@AmateurHour1111 December 18, 2024 - 5:21 pm
Thank you! Just trying to figure this shit out ❤🤓🙃
@catgato5803 December 18, 2024 - 5:21 pm
I think it's wonderful you're thinking about those people who never come to your live classes. I'm one of those people 😉 the reason is I'm from Poland, I prefer to work out in the morning and due to the time zone difference your live classes take place in my evening. So I think addressing that "demand only" portion of your audience will help those of us who love your content but are in different time zones
@KathehFIT December 18, 2024 - 5:21 pm
Have you made a video how you produce your fitness videos?
@KathehFIT December 18, 2024 - 5:21 pm
Ohhhh thank you excited to watch!
@nicoler4583 December 18, 2024 - 5:21 pm
I admire anyone who runs their own business! You are doing a great job!
@josephroa4475 December 18, 2024 - 5:21 pm
Excellent video. Wish I had my stuff together as much as you seem to do when I was around your age. Love your content so hope your subscriber count explodes.
@emmacolseynicholls1 December 18, 2024 - 5:21 pm
As a health coach myself I really appreciated this look inside your business. Especially to hear how your structure it all. Sometimes I am challenged by fitting it all in, so this is really helpful.
@just_sadhana December 18, 2024 - 5:21 pm
Thank you so much for this video, it's so well put-together. The last question was mine. Overall, it's about slowly and sustainably building your relationships isn't it? To stick with it and just keep doing it.
@DarkBlueNutrition December 18, 2024 - 5:21 pm
Loved hearing the behind the scenes Justina!

I especially appreciate your breakdown of your content each week. I’m still finding my flow with that after going full time… come to find out - you STILL need boundaries even if you have all the time in the world to create content and coach clients 😂
@anjahoffmann237 December 18, 2024 - 5:21 pm
Hey Justina, I follow you on youtube for a while and your content is amazing. For me (living in Germany) it is quite difficult to join your live classes becauce of the time shift🤷‍♀️. But your videos are so helpful and interesting. And, just a complete other fact, your videos really helped me to improve my English language, thanks a lot and all the best for you,🤗! Anja
@cjsfunbun December 18, 2024 - 5:21 pm
I'm pretty sure I was the one who asked how you see yourself expanding your business! Im glad I asked, it was nice to hear about all your future goals and to know where you're headed. Thanks for answering 😊 excited for your continuous business journey !
@SimplyFitNurse December 18, 2024 - 5:21 pm
I am so excited for your on demand option coming out! Love your workouts!
@LaurenAnne6 December 18, 2024 - 5:21 pm
I want to have my own business someday as a freelance machine learning specialist. I love hearing about how other people got their start and made it work, regardless of the industry.
@frankquinn6872 December 18, 2024 - 5:21 pm
Some fitness people on YouTube are knowledgeable but not entertaining or funny - others are funny but don’t really know what they are talking about. Justina is successful because she hits that sweet spot of being both knowledgeable and funny as hell. (I will now try and watch the ads the whole way through. Unless it’s V Shred - we all have standards!😂)
@jennterry6977 December 18, 2024 - 5:21 pm
A search function on the FITT Club site would be awesome but I usually don't have too much trouble finding what I need. I'm curious - do you know how many views your on demand videos get or which ones are the most popular?
@Biostatmom December 18, 2024 - 5:21 pm
Curious if I click skip ad does creator lose the ad revenue? How do a that work? Love your channel

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