Fitness Frauds Sued For Pranking Morning News



When they infiltrated three morning news programs by passing themselves off as an improbable strongman duo, Nick Prueher and Joe Pickett were not the first people to prank TV News.

Left-leaning activists The Yes Men famously infiltrated BBC, and right-wing provocateur James O’Keefe unsuccessfully attempted to plant a false story in the Washington Post. More frequently, tricksters have no overt political agenda, happy to simply interrupt serious or anodyne programing with the absurd or profane. Whatever the perpetrators’ intention, the result of these stunts is a demonstration of the fallibility of newsgathering operations. As such, out of embarrassment or pragmatism, the targeted media companies generally avoid legal retaliation against the pranksters. That all changed with Prueher and Pickett.

Gray Television owns and/or operates over 100 local television stations across the country. The conglomerate had previously been fooled by two other bogus characters created by Prueher and Pickett and decided to sue the comedy team after the phony strongmen, dubbed Chop and Steele, conquered their airwaves. One of the charges was copyright infringement, over clips of the broadcast Prueher and Pickett used in a montage, which they believe is protected by “fair use” laws. The more serious charges were “fraud” and “conspiracy to commit fraud.”

The legal battle was shaping up to be precedent-setting, but almost a year after the charges were filed, as VICE News was reporting the story, there was a sudden twist. The two sides came to an unexpected settlement. Without a judge to make a final ruling each party declared itself the de facto winner of the litigation.

Watch the story below to see the arguments both sides present for their victory, in what Prueher described as “A really stupid first amendment battle.”

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50 comments

@Aspiring-Hobo May 10, 2024 - 9:15 pm
These dudes are very Tim and Eric'ish
@Focus_On_Longevity May 10, 2024 - 9:15 pm
@Dr.Meth666 May 10, 2024 - 9:15 pm
CHEF KEITH GURKEY!!!!!
@JimNedCreek May 10, 2024 - 9:15 pm
Bro, it's just a prank. Good for the TV station.
@sakcee May 10, 2024 - 9:15 pm
Grey media should have just hired them as regular show on their TV....what a missed opportunity....
@TheFatblob25 May 10, 2024 - 9:15 pm
Skinnier guy sounds very much like David Cross at times.
@austintyler7901 May 10, 2024 - 9:15 pm
That thumbnail looking like Colleen B.
@eddyeddyd May 10, 2024 - 9:15 pm
LOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOL



PWNT
@knockout9446 May 10, 2024 - 9:15 pm
I mean, its Wisconsin. One of the dumbest states in the USA.
@URL-IRL May 10, 2024 - 9:15 pm
Hidden gem in the Vice libary
@koriethegiraffe May 10, 2024 - 9:15 pm
Omg have a sense of humor people lol
@BigMoney23223 May 10, 2024 - 9:15 pm
These guys are amazing, absolute geniuses
@nicematerial May 10, 2024 - 9:15 pm
They're getting sued for revealing how lazy and stupid news has become. The other stuff is bullshit and everyone knows.
@deesohungry9966 May 10, 2024 - 9:15 pm
These guys are hero’s 🥂🤣🤣
@gregmuir4001 May 10, 2024 - 9:15 pm
Vice sux
@dutchy213 May 10, 2024 - 9:15 pm
VICE TOO THE FUCKIN RESCUE. BEST CHANNEL IS THE LAST 30 yrs
@stranayadevushka May 10, 2024 - 9:15 pm
Reminds me of something Tim and Eric would do
@novaenforcer1563 May 10, 2024 - 9:15 pm
I really thought this was just the onion, but then its vice which made me laugh harder
@71ngel May 10, 2024 - 9:15 pm
Isn't this clear evidence that we shouldn't trust the media to spread any factual information? 🤔
@sillyweeb8848 May 10, 2024 - 9:15 pm
Quite a gorgeous demonstration of how the current world works. Great victory!
@sillyweeb8848 May 10, 2024 - 9:15 pm
That's right!!!!!! Much love
@jakegreen314 May 10, 2024 - 9:15 pm
This is the first time ever i've found an interesting and funny Vice articlle. Congratulations guys
@ThePeopleOfGoodwill May 10, 2024 - 9:15 pm
These guys are rockstars.
@maverickproject2457 May 10, 2024 - 9:15 pm
this is genius
@We_Are_All_Vultures May 10, 2024 - 9:15 pm
Lol
@paulsocki May 10, 2024 - 9:15 pm
Don’t stop found what you do! You guys are amazing!!!!!!!!!!😀!!!!!!!
@Nugget4137 May 10, 2024 - 9:15 pm
These guys are now officially my favorite people on the planet.
@headabovewater218 May 10, 2024 - 9:15 pm
I just had a nice little come apart when I realized that their friend Mark, is Mark Proksch, who plays Nate in The Office, among his many things.
@rowellbeast May 10, 2024 - 9:15 pm
Well we know people on the news don't have brains.
@KrohnosOW May 10, 2024 - 9:15 pm
BRUH these dudes are legendary
@rhonel2662 May 10, 2024 - 9:15 pm
It's just a prank bro!
@moochiezpitt May 10, 2024 - 9:15 pm
The ones that need sued are the lying news media that propagandize the people. They do no research into what is true. They just do what their handlers tell them. Like all politicians.
@paudsmcmack3117 May 10, 2024 - 9:15 pm
0:27 Love Kevin Bacon on the morning news!
@JonnyJetson754 May 10, 2024 - 9:15 pm
Helping others and spreading joy
@galacticwarrior7573 May 10, 2024 - 9:15 pm
The realm of Vice I’d like to stay in
@salvatorem1959 May 10, 2024 - 9:15 pm
A news organization to stupid to vet the people they are interviewing.... lol.
@trashpanda0627 May 10, 2024 - 9:15 pm
Their decision after getting humiliatingly pranked was to sue, which is even more humiliating, and they only stopped the lawsuit after they heard about VICE. News companies are supposed to help their viewers see the world in an accurate way. If they're running without the right goals or are getting funded by the wrong people they'll end up painting a picture that isn't accurate. Beyond poor research, fake news is often just planned manipulation.
@juanitodurden9347 May 10, 2024 - 9:15 pm
"They basically had to admit on a legal document that they were incompetent journalists "
Flexxxxx
@patrioticindian94 May 10, 2024 - 9:15 pm
Here after John Oliver's episode 9n this
@oliveryt7168 May 10, 2024 - 9:15 pm
Those guys are great!
@tombystander May 10, 2024 - 9:15 pm
Tom Segura would love these
@jujujuliannimal May 10, 2024 - 9:15 pm
John Oliver just pranked more than one of these shows. Lol
@UnipornFrumm May 10, 2024 - 9:15 pm
News are so dumb they fell for people playng dumb
@carmenredonpomar1289 May 10, 2024 - 9:15 pm
I'm already a Big fan of these guys!
@DigitalvideotoolsOrg May 10, 2024 - 9:15 pm
02:33 Mark = Leonardo DiCaprio
@Bettinasisrg May 10, 2024 - 9:15 pm
Only in America.
@mrnumba154 May 10, 2024 - 9:15 pm
'i feel like we're robbing bank' that was such a stupid thing to say when your being sued, I get the feeling that this footage will end up in court😭🤣

Edit: I should of watched till the end🤣
@aliciael-khatibnaranjo3893 May 10, 2024 - 9:15 pm
These guys are geniuses 😂😂😂
@lobitome May 10, 2024 - 9:15 pm
We're they being paid to appear on the news shows as a real strongman duo? If so, why would you pay for that? These are fluff pieces that morning shows do all the time, slots that are meant to entertain and break from real news. If anything, it shows Grey Television as chumps that have no integrity, before or after. The publicity alone from water-cooler talk should have been good enough for the company, but they got greedy. I hope it cost the company tons of money, and they still didn't learn probably.
@ralphrobertsonbdr779 May 10, 2024 - 9:15 pm
This is great, the news is fooled by two jokesters. And they fell for it hook line and sinker.

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